VIVA sustainability

Viva
Viva

Environmental sustainability and VIVA® Cleaning Towel

Here at VIVA® we care about protecting the environment. That’s why our Cleaning Towel is Forest Stewardship Council (FSC®) certified – considered the gold standard in forestry certification by leading environmental groups including Greenpeace and WWF®.

The goal of FSC® is to promote environmentally responsible, socially beneficial, and economically viable management of the world’s forests. Having FSC® certification means that we’ve been audited by an independent third party against a rigorous set of principles and criteria, which ensures that the fibre in every VIVA® Cleaning Towel is sourced from responsibly managed forests where long-term forest management plans are implemented. This means you can rest assured that you’re not contributing to the destruction of precious forests and habitats.

Make a sustainable difference today by using FSC® certified VIVA® Cleaning Towel for your home.

Sustainable packaging

Kimberly-Clark Australia is a signatory on the Australian Packaging Covenant (APC) and adheres to the supporting Sustainable Packaging Guidelines. The guidelines aim to make efficient use of resources and reduce packaging environmental impact without compromising product quality and safety. Our 5-year APC Plan is in line with the Sustainable Packaging Guidelines and ensures we continue to push our suppliers and ourselves to develop the next wave of packaging sustainability innovation for all packaging materials.